Business Retention
Support Local in Calmar
Calmar is a close-knit community with a thriving local business scene. Our local businesses have always been an essential part of our community, supporting our sports teams, cultural events, and contributing to the vibrant atmosphere that makes Calmar special. Now, it’s our turn to support them. Here are ten ways you can show your support for local businesses in Calmar:
Sponsorship

Beyond shopping local, another impactful way to contribute to our vibrant community is through sponsorship. By sponsoring our various facilities and events, businesses and residents can directly contribute to the growth and success of our community while gaining valuable exposure and recognition.
Please view all of sponsorship opportunities by downloading the following file:
| Levels | Dollar Amount | Best Bang for the Buck |
|---|---|---|
| Conferences | Summits or Trade Shows or Business Events or Workshops or Sports Training Events, etc. | |
| Title | $5000 | Below + Up to 10 free tickets / Opportunity to speak at the event |
| Featured | $3000 | Below + banner near the stage / reserved seating |
| Collaborator | $2000 | Below + 2 additional free tickets / advertising at the tables |
| Contributor | $1000 | Below + logo on signage at the event / logo on powerpoint between speakers |
| Partner (In-Kind / or) | $500 | 2 Free Tickets/logo on marketing material / pop up banner at the event |
| Town Wide Events | Calmar Days or Canada Day or Sports Tournament, etc. | |
| Fun | $7500 | Below + Preferred VIP seating at the parade / Honorary Parade Marshall / Opportunity to Speak at the Event |
| Amusement | $5000 | Below + Free tickets to the Cabaret / Reserved seating at the games / Priority Spaces for Sponsor banners |
| Excitement | $2500 | Below + Free swag Bag from the Town of Calmar / Banner placement / Logo on Sponsor sign at the event |
| Smiles (In-Kind / or) | $1500 | Free Entrance in parade / logo on marketing material / pop up banner at the event |
| Smaller Events | Christmas in the Park or First Night, etc. | |
| Gold | $2500 | Below + reserved seating for 6 in the events VIP area. |
| Silver | $1000 | Below + Free swag Bag (mug for hot chocolate, etc) |
| Bronze In-Kind / or) | $500 | Logo on marketing material / Logo on Sponsor sign at the event |
| Individual Events | Pancake Breakfasts | |
| All year | $4000 | Farmers Day, Canada Day, and Calmar Days |
| Individual | $1000 | One of the above town events only |
| Facility Naming | ||
| Arena | $10000 | Lump sum or $10,000.00 per year. First right of refusal at the end of the contract - min. 5 years recommended |
| Dressing Room (1 of4) | $750 | Lump sum or $750.00 per year. First right of refusal at the end of the contract - min. 5 years recommended |
| Zamboni House | $1500 | Lump sum or $1,500.00 per year. First right of refusal at the end of the contract - min. 5 years recommended |
| Program Centre | $5000 | Lump sum or $5,000.00 per year. First right of refusal at the end of the contract - min. 5 years recommended |
| Ball Diamonds Recreation Area | $5000 | Lump sum or $5,000.00 per year. First right of refusal at the end of the contract - min. 5 years recommended |
| Parks Improvement | ||
| Friends of the Park (1 of 5) (Centre Park, Tot Lot Playground, Westview Park, Woodland Park, Engberg Park) | $1000 | Lump sum or $1000.00 per year. For money towards upgrades to the parks, re-painting lines on the courts, beautification - Sponsor gets a plaque to keep and a name plate on the entrance to the park. An individual can be the lone friend of the park or a group or business can be the friend of the park. Council retains the control on what is done at the parks (ex: changing the BB court into a tennis court). First right of refusal at the end of the contract. |
| Ball Diamond Advertising> | ||
| On the Fence (2' x 3') | $200 | Per year + Cost of the banner - The Town will install banners at the beginning of the ball season and remove the banners for storage at the end of the season to avoid winter weathering. |
| On the Fence (2' x 6') | $400 | Per year + Cost of the banner - The Town will install banners at the beginning of the ball season and remove the banners for storage at the end of the season to avoid winter weathering. |
| Experiential Campaigns | Business gives away swag during the game breaks at a tournament (T-shirts shot out of a tube, Coupons, etc.) | |
| Arena Advertising | ||
| 1/2 board (4' x 2.63') Decal | $300 | Per year + Cost of the sign |
| Full Board (8' x 2.63') Decal | $500 | Per year + Cost of the sign ($400.00 per year with 5 year contract) |
| Wall Space - Large (4 x 8') | $700 | Per year + Cost of the sign |
| Wall Space - Medium (2' x 6') | $500 | Per year + Cost of the sign |
| Snap Poster (11" x 17") | $50 | Per Week + Cost of the Poster |
| Digital Displays | Please contact us | |
| Zamboni Wrap (One side) (2' x 6') | $350 | Per year + Cost of the wrap or decal |
| Zamboni Wrap (Both sides) | Please contact us | TOC and Leduc County are on one side of the Zamboni currently |
| Arena Mega Banners (4' x 12' ) | $1000 | Per year + Cost of the banner For the west wall above the boards. |
| Door Wraps | $1000 | Per year + Cost of the wrap Barn entrance (both swinging doors) |
| Door Wraps | $500 | Per year + Cost of the wrap Per Dressing Room |
| Door Wraps | $500 | Per year + Cost of the wrap Bathroom Outer Doors |
| Floor Decals | Please contact us | Per year + Cost of the decal To go along with the Town and County decals already there. |
| Plexi Glass Decals | $50 | Tournament specific advertising. Per decal, at the one event + cost of the decal. |
| Experiential Campaigns | $100 | Business gives away swag during the ice cleaning at a tournament (T-shirts, Coupons, etc.) per event + cost of promo items. |
| Discretionary Events / Advertising | TBD by Council | Any event or advertising idea that does not fall under the above categories can be brought to Council for approval. |
Why Sponsor?
- Community Engagement: Demonstrate your commitment to our community by supporting local initiatives that bring people together and foster a sense of belonging.
- Brand Visibility: Gain visibility and exposure for your brand through signage, mentions in promotional materials, and acknowledgment at events, reaching a wide audience of potential customers.
- Positive Impact: Make a tangible difference by investing in the development and maintenance of essential community facilities and the organization of events that enrich the lives of residents.
Sponsorship Opportunities
- Event Sponsorship: Associate your brand with exciting community events such as festivals, fundraisers, sports tournaments, and cultural celebrations. From presenting sponsorships to smaller contributions, there are opportunities to fit every budget and marketing objective.
- Facility Sponsorship: Showcase your support by sponsoring community facilities such as parks, recreation centers, sports fields, and cultural venues. Your sponsorship can help maintain these vital spaces and ensure they remain accessible to all.
Get Involved
Supporting local has never been easier. If you’re interested in exploring sponsorship opportunities with the town of Calmar, we would love to hear from you. Together, we can create meaningful partnerships that benefit both your business and our community.









